“If you haven’t cried, your eyes can’t be beautiful.”
They say 40 is the new 30. My knees say otherwise.
Somehow, they’re sagging. And somehow this distresses me more than the usual “tells.” Crows feet? A small price to pay for all I’ve seen. Smile lines? Please.
But must my knees look like Winston Churchill?
The good news: makeup is getting better and better for 40+ faces. (And jeans are always in style!)
I chatted with makeup artists Margina Dennis and Jovan Vitagliano recently about the best bets for women over 40. The future is looking better already.
TRY SOMETHING NEW
“As we get older, we lose color. Everything dulls down,” says makeup artist Margina Dennis (marginadennis.com) “Think of a child with her rosy cheeks and red lips. As we age and our circulation changes, we lose the glow along with the elasticity of skin.”
Even if your skin is clear, and you’ve never felt the need for foundation before, you owe it to yourself to try some of the new formulations for older skin.
Makeup artist Jovan Vitagliano (askjovan.com) swears by Cle de Peau, a line many consider a “best kept secret” for its spectacular coverage. Made by skincare superstar Shiseido, it gives you a bit more cover and lasts a long time.
For women over 40, Jovan cautions, “stop with the iridescence! It doesn’t work in your 40s and 50s.”
“Keep makeup natural,” she advises. “Add blush, but in a shade that looks like your own natural color coming through.”
BETTER BEAUTY FOR ALL!
Air-brush makeup, with its flawless coverage and finish, are now standard for on-camera talent facing the ruthless detail of high definition TV cameras. This technology has given birth to a new generation of flawless-finish products for over-40 skin.
“Talc and high def don’t mix—you see a buildup of powder,” says Dennis. “This is a whole different luminosity.”
A great product to try: HD Microfinish Powder from Make Up For Ever. Formulated with silicone beads (not talc!) it can be worn over your favorite foundation or alone for a camera-ready, flawless finish. It takes away shine without settling into fine lines or wrinkles and hides imperfections under an invisible veil of coverage.
“A lot of good positive things have happened in last 5 years, for skincare and color, that will work more universally,” Margina Dennis says. “There’s been a movement to getting paraffin out of products. And manufacturers are using more natural emollients like shea butter and jojoba oil, which are closer to our skin’s natural oils.”
New choices. New technologies. Welcome to the new age of beauty.
|OVER 40 HOT||OVER 40 NOT|
|Sheer, moisturizing lip color||Matte lipstick|
|Hydrating, moisturizing liquid or cream foundation||Cakey flakey powder|
|Light-reflecting formulas||Sparkles, shimmer, iridescence|
|Loose, sexy hair||Tightly styled helmet hair|
|Subtle, season-less shades for lips and eyes||Trendy to-the-minute colors|
|Looking natural||Looking “done”|