The Hope that Band of Outsiders Would Never Be a Lesson Now it May Be
If you’re a Band of Outsiders fan, that sinking feeling is very well justified. The brand, its fashions, its intellectual property and to a lesser extent, its owners are now owned…by someone else. Band of Outsiders if you recalled saw a meteoric rise with the cool kids of the industry, but somehow the company took a left turn and layoffs started to occur, stores started to close and the money…well…what money. The NYTimes has a sort of gory blow by blow accounting followed by a post-mortem on the brand’s demise.