Inspired by the desire to generate innovative spaces for the creation of authentic, memorable experiences, Makken MODA® is bringing for the first time to Mexico the famous designer Carolina Herrera, who will present her Spring/Summer 2015 collection, Carolina Herrera New York, and the CH Carolina Herrera Spring 2015 Collection for men and women, making this a first of its kind event for the Herrera fashion house in Latin America.
In these collections, to be presented at a luxurious fashion show at the Claustro de Sor Juana on November 14, the famous designer captures the essence of the firm’s style, based on an unquestionable ability to draw inspiration from a wide range of artistic disciplines (architecture, painting, film, design), displaying creativity and turning them into a modern, dynamic look that projects a fundamental elegance. The collection’s uniqueness can also be seen in the striking manner in which it plays with lines and its use of outside seams and garments with volume, lending the design a geometric flair.
El Palacio de Hierro joins Makken MODA®, whose designs have been sold exclusively at the department store for more than thirty years. “For El Palacio de Hierro, the relationship with Carolina Herrera has been a story of success since the 1980s. We are the exclusive luxury department store distributor in Mexico of her ready-to-wear clothing line and men and women accessories under the brand CH de Carolina Herrera, as well as the entire line of fragrancies. It was very important for us to be part of this tribute taking place in Mexico, as the name represents the luxury, the glamour and the perfect complement to the Totalmente Palacio (Totally Palacio) style that we offer our customers,” said Jose Maria Blanco, CEO of El Palacio de Hierro.
“We are confident that this magnificent event will leave a footprint in the fashion world in Mexico,” said Lisette Trepaud, Director of Makken MODA®. “We are finally seeing the results of more than a year of work in Makken MODA®, so it means a lot for Carolina Herrera to come and present a collection for the first time in Mexico. This is the first of several efforts that we have undertaken for this platform and which will drive and provide credibility to the industry in Latin America.”