EVERLY HILLS, Calif., July 13, 2011 — Long a favorite of female celebrities, Le Doux Swimwear is proud to launch its 2012 “Sin City Glitz” Summer Collection. The collection was inspired by Las Vegas and its sultry reputation as Sin City is represented in the look and design of the collection as well as the exotic array of materials used to create the pieces. Le Doux Swimwear will be featured at the Miami Swim Show, July 16 – 19, 2011 along with a fashion show at the world famous Nikki Beach in South Beach on Saturday, July 16, 2011 at 3:30 p.m. Le Doux Swimwear will also be featured at CURVENY New York, July 31 – August 2, 2011.
“As a former resident and a frequent visitor to Las Vegas, I am captivated by the city, especially its wonderful history. The glitz and glamour of Las Vegas past and present capture the imagination and make you feel like you can have it all. That was the inspiration for the 2012 ‘Sin City Glitz’ Summer Collection,” said Juliana Renz, co-founder of Le Doux Swimwear.
The 2012 “Sin City Glitz” Summer Collection features 16 exceptional pieces with an emphasis on classic vintage glamour. The Rock Star piece was created with the glimmering lights of Las Vegas in mind and the design features zebra sequins to dazzle the senses. The Showtime piece was inspired by “Showgirl glam” and the design features a black monokini embellished with black/ivory and crystal hardware.
“Las Vegas inspires creativity from a designer’s perspective. From the look of a casino to the spectacular outfits of showgirls to awe-inspiring sunsets over vast desert landscapes, we drew upon those inspirations when we chose the fabrics and materials for the ‘Sin City Glitz’ Collection,” added Renz.
Originated in 2005, Le Doux Swimwear combines Brazilian sexiness and the relaxed Californian lifestyle to create unique swimwear collections. Each design is hand crafted in Le Doux’s manufacturing facility in Brazil.
Le Doux Swimwear has been worn by celebrities such as Jennifer Lopez, Kim Kardashian, Cameron Diaz, Paris Hilton, Drew Barrymore and Megan Fox, and has been featured in People, US Weekly, Maxim and In Style.
For more information, please visit www.ledouxswimwear.com or call 1-888-284-2420.