Los Angeles, CA, United States (CNS) – Lady Gaga is going Viva Glam for M.A.C. once again. The “Fame Monster” hitmaker returns as the famous face of the cosmetic giant’s Viva Glam campaign, but this time by herself.
The 24-year-old star previously partnered with ’80s icon Cyndi Lauper for the Viva Glam 2010 campaign, which benefits the MAC AIDS Fund.
Their joint campaign was said to be the most successful ever for the company’s AIDS Fund.
But for the coming year, Gaga won’t be sharing the spotlight with anyone. She will go front and center for the new 2011 ads.
A sneak peak for the campaign has just been released, featuring a blonde Gaga looking divine with smokey eyes and subtle-colored lips. It was shot by famed photographer Nick Knight and styled by Nicola Formichetti.