Los Angeles, CA, United States (AHN) – Tough bikers’ club The Hells Angels is suing upscale fashion label Alexander McQueen for allegedly infringing on their copyrighted “Death Head” logo. It alleges that the fashion brand sell products that bear its recognizable skull-and-wings design.
The suit claims, as reported by the New York Post, that the late designer’s eponymous label sells handbags, jewelry and clothing that bears its insignia. The gang also names Saks Fifth Avenue and Zappos.com for selling McQueen items with names such as “Hells Angels Jacquard Box Dress” and “Hells Four-Finger Ring” without the group’s permission.
The Hells Angels name and its Death Head symbol “evoke strong and immediate reactions whenever used… and as a result they have great commercial value.”
Lawyer Fritz Clapp was quoted by the trade as saying, “This isn’t just about money, it’s about membership. If you’ve got one of these rings on, a member might get really upset that you’re an imposter.”
The plaintiff is seeking unspecified damages, as well as the recall and “supervised destruction” of the label’s merchandise in question.