Huntington Beach, CA (June 27, 2010) – Havaianas, the world’s most stylish and comfortable flip-flop brings Brazilian chic to California with the opening of their first U.S. location in the heart of Huntington Beach.
Located at 300 Pacific Coast Highway the Havaianas store is situated right next to the beach just opposite the pier. The sleek 1250 square foot store features the brand’s largest U.S. selection with over 150 styles. Along with a “Make Your Own Havaianas” customizable station, the store will carry an eclectic array of limited edition sandals that are exclusive to the Huntington Beach location.
With the success of the Havaianas boutiques in Europe and Brazil the timing was right to open a store in U.S. “Having a store in the U.S. to present the Havaianas experience in full has always been a goal for the company. Flip-flops are a staple of beach culture and Huntington Beach as the lifestyle hub of California is the perfect place for our first Havaianas outpost. Havaianas consumers will appreciate in this store the wide range of styles, comfort and design that the brand offers.” expressed Afonso Sugiyama, Havaianas President.
Havaianas commissioned Criacitta, one of South America’s top design agencies, to create a boutique that would be a reflection of Brazil’s flair for art and design. The modern space perfectly combines the brand’s relaxed yet fashionable aesthetic. The boutique includes distinctive features such as custom flip-flop shaped furniture and a chandelier made out of thousands of mini sandals. The store invites Southern Californians to experience the unique and colorful energy of Havaianas