Nashville, TN (CNS) – Country star Kenny Chesney is joining the long list of celebrities to start their own clothing line. Chesney has launched a line called Blue Chair Bay that is designed for both men and women.
Chesney talked about the line telling PEOPLE, “Blue Chair Bay is kind of like the place we’d all like to go if we had no obligations or nowhere to be. That’s what I want this clothing line to represent. These are the clothes I would pack to go to this place.”
Chesney added a personal touch to some of the items by name-checking some of his friends. He explains saying, “I’ve got a shirt that says ‘Bob’s Charter,’ and Bob is a buddy of mine that’s been living in the islands for a long time.”
The new collection will feature baseball caps, T-shirts and khakis and will range in prices from $35 up to $72. Blue Chair Bay will be sold at stores across the country such as Fast Buck Freddies in Key West, Levy’s in Nashville and Ocean Eddie’s Resort Wear in Gulf Shores, Alabama.