Newtown, South Africa (CNS) – Those attending Sanlam SA Fashion Week and wanting to get into the fashion business will definitely be schooled on the business part. Entrepreneur, Writer and Speaker Mike Stopforth has been added to list of presenters who will be speaking at the fashion seminar. “The 6th Annual DAC Fashion Seminar: Focusing on the Business of Fashion” takes place April 2nd at the Turbine Hall in Newtown.
Stopforth helps companies utilize the latest technological trends of the internet in order to connect with more clients and create a more profitable business. His presentation, “New Media: How to Tap into a Social Network” will include new ways of marketing using social media for the new Facebook, Youtube, Twitter generation.
Stopforth is the head of Cerebra, South Africa’s leading social media company which has ties with global brands like Toyota, Samsung Mobile, Converse, and more. He is also a popular speaker in the local and international business-to-business circuit and considered a “technolgoy commentator” for businesses.
“The world of Web 2.0 has arrived giving ‘ordinary’ people the opportunity to create, share and publish extraordinary content online,” says the press release for Stopforth’s engagement. “The emergence of so-called social media has empowered a new generation of consumers with a voice they never had.”
Registration for the seminar is now open at the fashion week website.