Jerusalem, Israel (CNS)- Israeli fashion powerhouse, Castro, launched a collection of white suits, natty striped polos, and specially designed sneakers.
This is out of the ordinary for a fashion house getting ready to release a winter collection of coats, scarves, and corduroys.
The Castro Olympic Collection, produced for the Israeli athletes competing in the 2008 Beijing Summer Olympics.
Castro designer Assaf Biton described the look of the Olympic Collection to the Jerusalem Post, as having the dignity “of something that has to represent a nation, but at the same the flavor of the house of Castro. It’s all about the cut and how it looks.”
Castro, a company based around mass marketing and its 130 plus retail stores, had to employ an entirely different, more individualized production method to make the athletes uniforms.
It took around 18 months to personally fit each individual athlete and tailor a uniform that would work on each competitor.
This type of personal tailoring harks back to the company’s beginnings, as a dressmaking business belonging to Castro founder, Aharon Castro’s mother, almost 60 years ago