Los Angeles, CA (CNS) – Burlesque star Dita Von Teese has announced the launch of her own “old Hollywood” lingerie line with Wonderbra in September.
On September 23, the 35-year-old model’s “Wonderbra by Dita Von Teese” will become available in Europe. The line, inspired by the glamour of the 1940s and 1950s, is “not about seducing men” but “embracing womanhood,” as Von Teese puts it.
She says in a statement, “I am very proud of the lingerie that I’ve created for Wonderbra, because it has all the beautiful detail of sexy, sensual and glamorous lingerie, but the fit is perfect to wear under your everyday clothes.”
“I love it when you can go about your daily business with the knowledge that you have a little secret of your own on underneath. Lingerie shouldn’t be something you just put on for your lover’ you should do it for you.”
The collection includes three styles: the Multi-Teese, the Spot-Teese, and the Satin-Teese.
The Multi-Teese is a provocative, multi-talented set in black with straps that can be arranged in a multitude of ways. It also features a unique quick-release magnetic closure on both bra and bottom that makes strip teasing faster.
The Spot-Teese is a fun and flirty set that features a casino chip motif in caramel with a sheer black tulle and accented floral detail.
The Satin-Teese is a classic elegance and retro glamour range in two colors: soft peach and dove grey.
Von Teese will be the first celebrity to create an exclusive range with the lingerie giant company.