The Daily
Avril Lavigne Designs Fashion Range for Kohl’s
Meghan Hart
Avril Lavigne is taking her rock style to the clothing racks of Kohls. Debuting this Spring at the big box retailer is her line titled Abbey Dawn. The lower cost line is directly targeting teenagers; the same teens that love Lavigne’s music. Knowing her audience, Lavigne set out to create a line that mimics her own fashion style described as ‘authentic rock with a feminine edge’. In a statement to the press Lavigne said, “I’m thrilled to announce my clothing line Abbey Dawn. Abbey Dawn will aspire to be a unique and accessible reflection of my ever-changing style.” The success of the line looks almost guaranteed as Kohl’s will be carrying the collection exclusively and Lavigne will be backing it through vaerious promotional efforts.
The Daily
Fashion Rocks Performers Announced
The Conde Nast extravaganza that is Fashion Rocks is returning again for another season. Normally taking place during New York Fashion week, Fashion Rocks melds the entertainment industry with the spectacle behind the Spring
July 23, 2008
Gwen Stefani Designs for Oz
Gwen Stefani has done almost everything that can be done. She's been the front person for a major rock group, she's had major hits as a solo artist, she's played the role of actress all while designing a popular fashion line.
July 22, 2008
Model Ben Grimes Enters the World of Design
One of the former faces of the Burberry brand is looking to branch out on her own and create a line. Ben Grimes is taking her love of fashion to the runway, only this time she won't walk in a show, her collection...
July 21, 2008
Mercedes-Benz Fashion Week Miami Swim Makes a Splash
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July 18, 2008
Marilyn Monroe's Fashion Line from the Grave
Bradford Licensing, a company known to revive brands using dead celebrity names has taken their passion for Marilyn Monroe and transformed it into a ready to wear line. The collection will feature the iconic actress'...
July 17, 2008
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