Harder to get into that Annabel’s, somehow we found a back entrance through the car park! In a traditional Shoreditch setting Fashion East was held this year at the Truman Brewery, and a fair bit of drinking was taking place inside (not beer, champers!) Similar in my mindset as at Super Super I was trying not to be biased about what I was about to see. First to appear was David David, who is a fashion newcomer, this being his first ever show. Psychedelic diamond prints appeared on every garment, in the form of body con dresses, hoodies, tailored jackets and tow tone high waisted jeans. I have never seen so many diamonds in my life, and the print was somewhat repetitive. A nice touch was every model had a rucksack (diamond printed) equipped with roll mat and it made me chuckle to think they were all off to a space age sleep over, somewhere in Hoxton. Next up was Noki, born and bread in Shoreditch, who seems to have a cult following 10 years strong. A long history behind the brand saved it from utter disaster but as a wearable fashion label it was absurd. Disney tshirts, where mini and mickey eyes had been butchered, jostled along side over sized knickerbockers. The models hair was molded into a spike on the back of their heads, like reverse unicorns, one even had one coming from her mouth. Skin from Skunk Anansie was fabulous in a Noki wedding dress( a die hard fan at 15). Noki himself is famously anonymous, recognisable only by the mask he wears, I think he best stay this way. But it might just be because I totally don’t get it…we shall see. Last but not least was Louise Grey, who brought the much needed fluro to the East End, with simple dresses in acid yellows, vibrant violet and tomato red. Nipple tassels were sown onto t-shirt silhouettes and suspenders were worn throughout, adding a burlesque quality, Dita Von Tease after a night in Jaguar Shoes. Some hints of well thought out tailoring appeared in structured shorts and cigarette pants. The collection from afar looking slightly home made, but I was told later that evening by a friend of Grey’s that up close the embroidery is to die for, so I wait to pass judgement. Much as I hate to admit it, I always seem to write more about things I am not into- maybe they are just more interesting? or maybe not.